WhatsApp Broadcast Message Software: Ultimate Guide

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An online tool called WhatsApp broadcast message software is used to spread the word about your business all over the globe. It’s the only app that’s used in most of the world. Marketing is done to connect with customers or to find new customers for a company. A lot of people use WhatsApp on their computers so they can connect with people who are sharing funny things.

People are always doing research in their spare time for a product or service that they are willing to pay for. The more people who use Facebook, the more likely they are to click on sponsored Ads to learn more about a company. With a repeating campaign on WhatsApp, it’s very easy to get leads to become customers. Let’s see how WhatsApp marketing campaigns work again and again.

To start a WhatsApp Text Campaign, send short text messages that show off the main reason why people should buy or use your product or service. The first thing you want to do is get them to think back to things they’ve done in the past (like going to the store, talking on the phone, or taking advantage of old offers). This is a way to lay the groundwork for their desire. Second, we would try to share a picture or video that would make the same customer want to go to the website, download an app, pay, or share with other groups.

Reach isn’t the only thing you can do. You can connect with WhatsApp users across the country. Try a short demo from Spear Communication to find out more. Take a look at how online WhatsApp marketing works for advertising.

Useful Tips & Tricks of Using WhatsApp Broadcast Message Software

We’ve compiled a list of useful tips and tricks for using the messaging app below.

Insert Country Code & Follow By Phone Number

correct format WhatsApp Broadcast Message

Our portal is able to support this format of a phone number to be uploaded into our system.

<country code> <phone number>

You can save this list of a phone numbers in *txt format and upload it into our system.

Blast same content to same recipient multiple times

same content blast multiple campaigns WhatsApp Broadcast Message

You must be wondering why would someone blast out the same content over and over again. This is because it can increase the chance of your recipients actually receiving your message. Sending out your message to your recipient for the very first time will not guarantee a 100% delivery rate (not able to receive your message due to SIM card blocking by WhatsApp). However, some of your recipients will actually receive your message twice or more. You can watch this YouTube video to understand how WhatsApp Blasting really works.

Insert Call-To-Action (CTA) In Your Promotional Message

WhatsApp chatbot - whatsapp marketing malaysia

Call-To-Action (CTA) has always been one of the most important goals in every marketing campaign. Nevertheless, you need to remember to insert CTA in your promotional message. Let the customer has a way to contact you back. The reason why you need to insert a CTA is that we use thousands of different SIM cards to send out your promotional WhatsApp messages. Hence, when someone replies back to the SIM card, there will be no one at the back to reply back because we install this vacant sim card on a server where there is no human intervention.

Think of this as a one-way communication service. Similar to SMS blasting.

Guide Your Recipients To Activate Link In Your Message

unclickable URL WhatsApp Broadcast Message

Do you know that WhatsApp designed this app in a way that it can prevent spam? You must be wondering how. This is how.

WhatsApp requires its users to save the contact number in the phone book first. Once it is saved, the contact number will populate and display in your WhatsApp app. Since the WhatsApp Blasting service uses thousand of random new SIM cards (these thousands of new SIM card mobile numbers are not saved by recipients in their phone book) to send out your promotional message, your recipients will receive your promotional message with the unclickable link. From your recipient’s point of view, it is definitely the first time they actually receive this message from this mobile number. That’s why the link which you have inserted inside your message is not clickable.

The solution is to guide your recipients to activate the link in your message if they are interested in your promotional after they read your content. You can insert an additional sentence such as:

  • This is a system-generated message. Please reply “Hi” to activate the link above.

Design A Good Creative

good creative WhatsApp Broadcast Message

As you know, a good creative play a very important role in all marketing aspects. A good creative engages with your audiences and entices them to take action on your content. Yaeris supports all types of content from the image, PDF, video, and text formats. All of these depend on your creativity to attract your recipient to take action on your message when they receive it.

Upload Profile Picture In Every Blasting Campaign

profile picture keeps changing

Profile picture gives out a strong brand impression & credibility. Insert your profile picture in all the thousand sim cards whenever you launch a campaign takes a lot of backend work especially when you do it manually. However, if you use Yaeris to upload your profile picture on every campaign in an automated way, you will increase your chance of your recipients opening your WhatsApp messages because they see your business logo when they receive your message. Even though your recipients didn’t save the mobile number in their phone book, they still trust your business logo because it is familiar to them.

However, the profile picture which you have uploaded to the portal will not stay there forever because the same sim card is being used by other Yaeris customers. They also got their own profile picture to upload. When your campaign is completed, our server will automatically proceed with the next campaign (which might be other customers’ campaigns). The next campaign has its own profile picture. Our server will replace your profile picture with a new profile picture. This is called Shared SIM Card Blasting. This will create a brand problem for brands. In order to solve this issue, Yaeris introduces a solution called WhatsApp API to send message in bulk.  

What Is the Difference Between WhatsApp Group And WhatsApp Broadcast?

WhatsApp Group VS WhatsApp Broadcast

Besides knowing how to use WhatsApp Broadcast Message Software to your advantage, it is also good to know the difference between WhatsApp Group and WhatsApp Broadcast, so that you will not be confused and fully understand the entire ecosystem of WhatsApp around this topic.

WhatsApp Broadcast is a robust communication feature that is unfamiliar to many users and is frequently confused with WhatsApp groups. We’ll examine the distinctions between the two and explain what WhatsApp Broadcast is and how to create a broadcast list on WhatsApp in this post.

Two of the most frequently misunderstood WhatsApp features are WhatsApp broadcast and WhatsApp group.

Though both involve sending messages to a large number of recipients, they operate differently and serve distinct purposes. In this post, we’ll discuss in detail the difference between a group and a broadcast on WhatsApp.

Definition of WhatsApp Broadcast

Broadcast is a WhatsApp feature that enables you to send private messages to a specified list of recipients. Similarly, you can send multimedia messages and share your location, among other things.

To accomplish this, simply create a broadcast list on WhatsApp (more on that later) by selecting the recipient, typing your message, or including a multimedia attachment, and pressing send. You’re probably more familiar with WhatsApp groups at this point, and you’re probably wondering what the difference is between WhatsApp Broadcast and WhatsApp groups.

What Is the Difference Between WhatsApp Group and WhatsApp Broadcast?

Simply put, the primary distinction between a WhatsApp group and a WhatsApp broadcast is that the latter protects the privacy of other recipients. The WhatsApp message you broadcast will be treated as a private message by your recipients and will appear in their respective private chats. For example, the following is what you will see as a sender when you send a WhatsApp Broadcast message to three people:

whatsapp group WhatsApp Broadcast Message

Learn to use broadcast lists

You can use the broadcast list feature to send a message to a group of contacts at once. Broadcast lists are pre-populated lists of message recipients to whom you can send broadcast messages repeatedly without having to select them individually.

Create a broadcast list

  1. Go to WhatsApp > More options 3 dot > New broadcast.
  2. Search for or select the contacts you want to add.
  3. Tap the checkmark tick .

Edit a broadcast list

This will result in the creation of a new broadcast list. When you send a message to the broadcast list, it is sent to all recipients on the list who have your phone’s address book saved. The message will be delivered normally to the recipients. When they respond, it will appear on your CHATS screen as a normal message. Their response will not be forwarded to any additional recipients on the broadcast list.

Note: The broadcast message will be received only by contacts who have added you to their phone’s address book. If you are not receiving broadcast messages from a contact, check to see if they have added you to their address book. Broadcast lists are used to communicate one-to-many. If you want to engage your recipients in a group conversation, you should instead create a group chat.

  1. Open your broadcast list.
  2. Tap More options 3 dot > Broadcast list info.
  3. In the broadcast list info screen you can:
    • Change the name of your broadcast list by tapping Edit pencil .
    • Add recipients to the list by tapping Add recipient….add contact
    • Remove recipients by tapping Edit recipients> “x” next to the contacts you want to remove > check mark tick.

Delete a broadcast list

  1. Tap and hold the broadcast list you want to delete.
  2. Tap Delete broadcast list trash > DELETE. You can choose whether to delete media or not.

Alternatively, open the broadcast list you want to delete, then tap the broadcast list name or recipients > Delete broadcast list > DELETE.

whatsapp group example

WhatsApp Group Example

This exact message will be sent as a private message to each of their individual chats. Any responses from them will also be routed through these private chats and will be inaccessible to others.

whatsapp group example WhatsApp Broadcast Message

WhatsApp Group Chat

Note: Only the sender can see the loudspeaker icon next to the message.

Sending a WhatsApp Broadcast message is similar to sending a BCC email in some ways.

In essence, recipients of a WhatsApp Broadcast message:

  • Users are unaware that the same message is being sent to multiple people;
  • The users are unable to see the other recipients of the broadcast message or the total number of recipients, and thus are unable to access their contact information.

This is in contrast to WhatsApp groups, where you can not only view the members’ names and contact information but also add them to your contact list and message them privately.

Learn to Broadcast a Message on WhatsApp

Sending a broadcast message on WhatsApp is very straightforward. Here are five quick steps to doing so.

(Note: These steps are for Android devices and may differ slightly for iOS devices.)

Step 1: Open the WhatsApp app and tap on the three vertical dots at the top right-hand corner

Step 2: Tap New broadcast from the menu that opens up

Step 3: Select who you want to send the WhatsApp Broadcast message to from your address book

Step 4: Tap on the green tick icon to create your WhatsApp Broadcast list

Step 5: Create your message and hit send

The WhatsApp Broadcast list resembles a WhatsApp group chat in appearance. However, you can easily distinguish a WhatsApp group chat window from a WhatsApp Broadcast group by examining the chat icons/images in your chat list.

WhatsApp Broadcast Lists

A WhatsApp Broadcast group will have the icon/image of a loudspeaker, as opposed to the grey default WhatsApp icon or the user’s custom image.

profile picture WhatsApp Broadcast Message

WhatsApp Broadcast List Limits and Requirements

You’re probably excited to begin using WhatsApp Broadcast now that you’ve discovered its beauty. However, before you dive in, there are some limitations and requirements to be aware of.

To begin, WhatsApp Broadcast messages can be received only by contacts who have your phone number saved. Therefore, if you are not receiving WhatsApp Broadcast messages from certain individuals, ensure that you are saved as a contact in their address book.

Additionally, there are limitations on the number of broadcast lists and recipients.

The maximum size of a WhatsApp broadcast list group is 256 recipients/contacts.

There is no limit to the number of broadcasts lists you can create in WhatsApp.

WhatsApp Broadcast for Business

WhatsApp Broadcast is available to all users, including those who use the WhatsApp Business app. The features are nearly identical. It delves into how to use WhatsApp Broadcast on the free WhatsApp Business app, as well as the broadcasting options available to users of the WhatsApp API.

Alternative to Existing WhatsApp Broadcast for Business

As you know the limitation of the current WhatsApp Broadcast message, we want to introduce a new type of alternative which allows you to broadcast your promotional message to any numbers in a big volume without having to worry WhatsApp will block your sim cards. It is also known as WhatsApp Blasting.

Conclusion

You can treat these tips and tricks as a WhatsApp Marketing Playbook. If you know how it works, then it will just be another advertising channel you can use. It works the same as Google Adwords, Facebook Ads, TikTok Ads and etc.

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